Introduction
Welcome to the privacy notice for Charing Lodge Ltd t/a St Michael’s Care Nursing Home (“St Michael’s Care”, “we”, “us”, “our”).
We are committed to protecting your personal data and respecting your privacy. This notice explains how we collect, use, store, and protect your personal data when you visit our website or interact with us, as well as your legal rights.
This privacy notice covers:
- Who we are
- The data we collect about you
- How your data is collected
- How we use your data
- Sharing your data
- International transfers
- Data security
- Data retention
- Your legal rights
- Cookies
1. Who We Are
Controller
St Michael’s Care is the data controller responsible for your personal data.
Legal Entity:
Charing Lodge Ltd t/a St Michael’s Care
Company Number: 04575597
Address:
Elm Grove, Westgate-on-Sea, Margate, Kent, CT8 8LH
Email:
admin@stmichaelscare.org
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO). We would, however, appreciate the opportunity to resolve your concerns first.
2. Changes to This Privacy Notice
We keep this notice under regular review to ensure compliance with UK GDPR and applicable laws.
Last updated: April 2026
It is important that the personal data we hold about you is accurate. Please inform us if your details change.
3. Third-Party Links
Our website may include links to third-party websites (e.g. regulators or review platforms). We do not control these websites and are not responsible for their privacy policies. We encourage you to read their privacy notices.
4. The Data We Collect About You
Personal data means any information that can identify an individual.
We may collect, use, store, and transfer the following types of data:
a) Identity & Contact Data
- Name
- Date of birth
- Gender
- Address
- Email address
- Telephone number
b) Care-Related & Sensitive Data (where applicable)
- Health and care needs
- Care preferences
- Lifestyle, routines, likes/dislikes
- Life history
- Family and emergency contact details
- Healthcare provider details (e.g. GP)
- End-of-life wishes
(Note: This is “special category data” and is handled with additional safeguards in line with UK GDPR.)
c) Financial Data
- Payment details
- Financial circumstances (where relevant for care arrangements)
d) Media & Security Data
- CCTV footage (for safety and security)
- Photographs (with consent where applicable)
e) Technical Data
- IP address
- Browser type/version
- Device information
- Time zone/location
f) Usage Data
- Website usage and interaction data
g) Marketing & Communications Data
- Preferences in receiving marketing
- Enquiries or brochure requests
5. How Your Personal Data Is Collected
We collect data through:
a) Direct interactions
You may provide data by:
- Completing enquiry forms
- Contacting us by phone, email or post
- Requesting marketing materials
- Providing feedback
b) Automated technologies
We may collect Technical Data using:
- Cookies
- Server logs
- Analytics tools
c) Third parties
We may receive data from:
- Analytics providers
- Search engines
- Advertising networks
6. How We Use Your Personal Data
We only process your data where lawful. The legal bases we rely on include:
- Performance of a contract
- Legal obligation
- Legitimate interests
- Consent (primarily for marketing)
- Provision of health/social care (for special category data)
We use your data to:
- Respond to enquiries
- Manage relationships and care services
- Deliver and improve our website
- Ensure safety and security
- Comply with legal/regulatory obligations
- Send relevant communications (where permitted)
7. Marketing
We may send you marketing if:
- You have requested information, and
- You have not opted out
You can opt out at any time by contacting us or using unsubscribe links.
We do not sell your data to third parties.
8. Sharing Your Personal Data
We may share your data with:
- Service providers (e.g. website hosting/marketing support)
- Professional advisers (legal, financial, insurance)
- Regulators and authorities (where required by law)
- Healthcare professionals (where relevant to care provision)
All third parties are required to respect data protection laws and only process data on our instructions.
9. International Transfers
We do not routinely transfer personal data outside the UK.
If this changes, we will ensure appropriate safeguards are in place (such as UK-approved contractual clauses).
10. Data Security
We implement appropriate technical and organisational measures to protect your data, including:
- Restricted access controls
- Secure systems and storage
- Staff confidentiality obligations
We have procedures in place to manage data breaches and will notify you and regulators where required.
11. Data Retention
We only retain personal data for as long as necessary, including for:
- Legal and regulatory requirements
- Care and safeguarding obligations
- Financial record-keeping
Retention periods vary depending on the type of data. Further details are available on request.
12. Your Legal Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Correct inaccurate data
- Request deletion (where applicable)
- Restrict processing
- Object to processing
- Data portability
- Withdraw consent (where applicable)
To exercise your rights, please contact us using the details above.
13. Cookies
Our website uses cookies to:
- Ensure functionality
- Improve performance
- Analyse website usage
You can manage or disable cookies through your browser settings.
(We recommend adding a separate, detailed Cookie Policy if not already in place.)
14. Contacting Us
If you have any questions about this privacy notice or your data, please contact:
Email: admin@stmichaelscare.org
